12 April 2021  / Media

Trilobe x The New York Times

“Look, Fans! No Hands!”

In her article, Ming Liu salutes innovative designers who are reinventing the way time is read. Among these designers, the author cites Trilobe, explaining that “abandoning hands altogether is becoming increasingly popular, giving watchmaking and the art of telling time a new – and cerebral – look.”

Trilobe was born from a desire to differentiate itself: the proposal of a unique and excellent watch that does not exceed 10,000 euros. Founded in 2019, the House chose the name Trilobe in reference to a timeless and universal architectural motif, and made it its emblem by using it as a time indicator on its watches.

After the Les Matinaux collection, Trilobe presented a new model in early April: Nuit Fantastique. The latter retains the hour ring but the minutes appear in an aperture, and the seconds wheel alternates between a centre in clous de Paris and an azure ring.

Trilobe’s vision of luxury is that of taking time, freeing it and giving it value by reversing the reference point for reading the time. The hands are fixed and it is time that becomes mobile.

In this New York Times article, Ming Liu salutes the audacity of this new watchmaking trend of which Trilobe is a part, alongside Ressence, Eone, Bulgari, Louis Vuitton, Gucci, and Rado.